Ginnasium. Neuromarketing meets gin design

A gym for gin packaging, but above all, the first case study in neuromarketing for gin design. It is from this idea that Ginnasium took shape, a journey that brought together UPM Raflatac, So.ve.mec, Luxoro, Vetroelite, Vinolok, T&K, and SenseCatch.

James Cropper partners with Bruichladdich on whisky industry first

James Cropper has partnered with Islay single malt Scotch whisky brand Bruichladdich, bringing the first of its Luxury Redefined range to market with a fully sustainable outer wrap.

Maison Perrier-Jouët’s Unveils Ode à la Nature Collection

Maison Perrier-Jouët, celebrated for both its champagnes and artistic pursuits, has revealed the Ode à la Nature collection. In a collaboration with Atelier Montex, showcased during Paris Fashion Week, the exclusive Ode à la Nature – Libellule features intricate embroidery adorning a jeroboam (double magnum) sized bottle of the iconic Belle Époque champagne.

From experience design to traditional packaging: these are the trends driving the South Korean market

Packaging Première & PCD Milan: what will make the next edition unforgettable

Packaging Première & PCD Milan: what will make the next edition unforgettable. Packaging Première & PCD Milan 2024 will be taking place from 21 to 23 May at Allianz MiCo – Milan.

Packaging Première & PCD Milan: the first highlights of the 2024 edition, scheduled from 21 to 23 May in Milan.

The countdown to Packaging Première & PCD Milan 2024 has now started: with just a few months to go, the 2024 edition promises to be an impressive one, in terms of the high quality of the exhibitors, contents and collateral projects.
Packaging Première & PCD Milan 2024 will be taking place from 21 to 23 May at Allianz MiCo – Milan.