Avant-Garde

Avant-Garde, where innovation meets creativity and design. The project that drives innovation and sustainability in the world of packaging.

Packaging Avant-Garde

Discover the most innovative packaging of the year! The projects selected by an expert jury in the categories of Sustainability, Design, and Innovative Materials will be showcased at the fair, where you can meet their creators and be inspired for your next packaging project.

Submit your entry

Exhibitors at Packaging Première & PCD Milan and design agencies have the opportunity to submit one or more projects for consideration by a panel of experts in packaging, sustainability, and design. The jury will select the best projects based on sustainability, design, and innovative materials, and they will be showcased in a dedicated area of the event, getting special visibility before, during, and after the event.

The deadline to submit the application form attached in the brochure below is February 19, 2024. Don’t miss the opportunity to showcase your project!

The projects selected by the jury

Design Category

The projects selected by the jury for the Design Category

Motherland: All4Label’s project presented at Avant-Garde 2024

Motherland, All4Labels’ showcase for Wine & Spirits, captures the unique essence of each product through exceptional design, fine embellishments, and eye-catching elements. The goal is to promote the beauty and local traditions behind iconic products, exploring destinations as South Africa, Italy, France, Mexico and England.

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Dior Prestige Le Nectar Rechargeable: Gruppo Cerve’s project presented at Avant-Garde 2024

Dior Prestige Le Nectar Rechargeable is a bottle in high-quality pressed glass, expertly crafted by Technoglas, a leading company in the field, part of Cerve Group. The glass of this bottle stands out for its extraordinary refractive index, which enhances its transparency and brightness, as well as the precise and detailed engraving of the compass rose, a distinctive element of the line, on the bottom of the bottle.

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Packaging Experience: Corvasce Savino’s project presented at Avant-Garde 2024

Corvasce Savino imagined a packaging that can contain your ideas, dreams and hopes.
Something iconic that can convey love for environmental sustainability by using the language of design. Because packaging is not just a box, it encloses many things; it contains your products, it communicates your brand identity on the market.
A must-have for those looking for an elegant, original packaging solution

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Lume – Twist, Turn and Spin: Advision’s project for Avant-Garde 2024

Lume Spin is another incarnation of the multifaceted Lume project, an idea that takes shape and becomes a message. A simple game, a hand-painted spinning top, becomes the perfect pretext to tell the story of human creativity and its unique ability to break the mould. From a whirlwind of thoughts to a hand-painted spinning top, through an endless chain of events: just join in and let the top spin. The next stroke of genius is just a fingertip away.

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Sustainability Category

The projects selected by the jury for the Sustainability Category

Koehler Paper SE presents the pouch made of FSC®-certified paper, for Best of Moments Loacker at Avant-Garde 2024

Best of Moments, is Loacker’s top product in the Duty Free channel. From 2021, it is offered in a pouch made of FSC®-certified paper, whose recyclability is guaranteed by Aticelca and Institute Cyclos-HTC CEPI Certifications. The development of this pouch is in line with Loacker’s sustainability strategy, which targets for packaging the use of mono-material packaging components and the elimination of unnecessary packaging.

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Innovative Materials Category

The projects selected by the jury for the Innovative Materials Category

FUTURA

Fedrigoni presents FUTURA at Avant-Garde 2024.

FUTURA is a project that created Fedrigoni denim effect paper, made with fabric scraps. This tailor-made project allows to reduce the amount of virgin cellulose in the production, thus recovering textile by-products destined for disposal.

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Meet the jury

Sustainability category

Meet the jury for the sustainability category

Ramunni

Massimo Ramunni

Assocarta, Aticelca

Irene Ivoi

Irene Ivoi

Federica Brumen

Federica Brumen

Comieco

Design category

Meet the jury for the design category

Elena Ornaghi

Elena Ornaghi

Vera Lab

Vincenzo Maccarrone

Vincenzo Maccarrone

Officina Grafica

Tommaso Pecchioli

Tommaso Pecchioli

Officina Grafica

Fabio Pastore

Fabio Pastore

Sambonet

Innovative materials category

Meet the jury for the innovative materials category

Giusy Bettoni

Giusy Bettoni

C.L.A.S.S.

Anna Pellizzari

Anna Pellizzari

Materially