The increasing demand for sustainability offers the fashion world new opportunities, and above all, new challenges. On the one hand, it is necessary to ensure the luxury experience, including packaging as well, while on the other hand, it is essential not to overlook the environmental impact of the entire supply chain, from product transportation from the production site to the purchase by the end-user. Aesthetic and sustainability are forced into a compromise with the budget. Who will bear the cost?

The conference will be held in Italian