Roberto Rossi is the son of the founder of Cartotecnica Moderna Rolando Rossi, a company founded in 1969, specialising in handcrafted boxes for the confectionery industry.
He joined the company at the age of 23 and introduced two new production lines: manual shopping bags and rigid coated boxes. This mix of technology and traditional craftsmanship has allowed the company to grow and become a reference point for packaging for companies in the luxury world.